10 B2B Brands That Are Killing It on Social Media
Social media. It’s not just for B2C brands anymore. More than just dipping their toes in the social media waters, many of those in the B2B space are now diving in head first, making a big splash not just on LinkedIn, but on Twitter, Facebook, Instagram and pretty much every other related channel. Like everyone else, of course, they’re publishing the requisite stream of news and information. But more and more of them are beginning to resemble their counterparts on the B2C side, going above and beyond to express their opinions, let their hair down and reveal the personalities behind the brands. But don’t take my word for it. See for yourself. Here are 10 examples of B2B brands that are killing it on social media. 1. IBM on Twitter…