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Creating Content
Creating content for social media is a great way to demonstrate your talent.
Articulating what you do for a living forces you to think deeper about your areas of expertise.
People will turn to you for your thought leadership.
They’ll appreciate that you care enough to share your knowledge and your opinions with them.
They’ll get to know you better not just as a professional, but as a human being.
You’ll not only help yourself, you’ll represent your employer in a favorable way.
It’s a win-win all around.
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Hey everybody, this is Bob Cargill. I’m here to help brands, businesses, and people like you with social media, copywriting, content creation, teaching, training, public speaking and practically anything to do with marketing in general. How can I help YOU? Hit me up anytime!
Subscribe to my YouTube channel here: https://www.youtube.com/bobcargill
Like me on Facebook here: https://www.facebook.com/cargillcreat...
Follow me on Twitter here: https://twitter.com/cargillcreative
Connect with me on LinkedIn here: https://www.linkedin.com/in/bobcargill
Follow me on Instagram here: https://www.instagram.com/bobcargill/
Listen to my podcast here: http://bobcargill.podbean.com/
Subscribe to my blog here: https://thebobcargill.com/ -
Jump on the Social Media Bandwagon Before It's Too Late
Don’t fall behind. Jump on the social media bandwagon.
It’s already a popular and prevalent communication channel, but it “will be the primary communication channel by 2024” if you agree with a prediction Brooke B. Sellas recently made on her agency’s, B Squared Media, blog here… https://bsquared.media/social-media-primary-communication-channel-2024/
That’s a bold prediction, but I couldn’t agree more with what Brooke has to say about social media.
LinkedIn, Twitter, Facebook, Instagram and the like are being used by more and more people from all walks of life for both personal and professional reasons.
If I were you, I would make sure I knew social media inside and out before it’s too late. #SocialMedia #Communication #Communications
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Hey everybody, this is Bob Cargill. I’m here to help brands, businesses, and people like you with social media, copywriting, content creation, teaching, training, public speaking and practically anything to do with marketing in general. How can I help YOU? Hit me up anytime!
Subscribe to my YouTube channel here: https://www.youtube.com/bobcargill
Like me on Facebook here: https://www.facebook.com/cargillcreat...
Follow me on Twitter here: https://twitter.com/cargillcreative
Connect with me on LinkedIn here: https://www.linkedin.com/in/bobcargill
Follow me on Instagram here: https://www.instagram.com/bobcargill/
Listen to my podcast here: http://bobcargill.podbean.com/
Subscribe to my blog here: https://thebobcargill.com/ -
It's Just a Blip on Social Media
Time flies.
As does social media.
It’s almost impossible to keep up with the speed of the online messages we receive on a daily basis. Right?
That’s why I encourage my clients and anyone within earshot to create and share as much content as possible on LinkedIn, Twitter, Facebook and the like.
It’s just a blip. That’s what I say. The lifespan of a piece of content is short. It comes and it goes.
So the more blips you put out there, the more chances you have to stand out among the clutter.
Don't over-analyze what you have to share on social media.
Don’t hem and don’t haw.
Blip till you drop. #SocialMedia #Branding #PersonalBranding
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Hey everybody, this is Bob Cargill. I’m here to help brands, businesses, and people like you with social media, copywriting, content creation, teaching, training, public speaking and practically anything to do with marketing in general. How can I help YOU? Hit me up anytime!
Subscribe to my YouTube channel here: https://www.youtube.com/bobcargill
Like me on Facebook here: https://www.facebook.com/cargillcreat...
Follow me on Twitter here: https://twitter.com/cargillcreative
Connect with me on LinkedIn here: https://www.linkedin.com/in/bobcargill
Follow me on Instagram here: https://www.instagram.com/bobcargill/
Listen to my podcast here: http://bobcargill.podbean.com/
Subscribe to my blog here: https://thebobcargill.com/ -
Train Your Employees to Use Social Media
Train your employees to use social media on your behalf.
Cut the red tape and give them the green light.
Encourage them to share content about your products and services, your business and brand.
Lead by example and get out of the way.
Your employees are your best advocates and ambassadors.
They can help you amplify your messages to a much larger audience.
Work as a team on social media. There is power in numbers.
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Hey everybody, this is Bob Cargill. I’m here to help brands, businesses, and people like you with social media, copywriting, content creation, teaching, training, public speaking and practically anything to do with marketing in general. How can I help YOU? Hit me up anytime!
Subscribe to my YouTube channel here: https://www.youtube.com/bobcargill
Like me on Facebook here: https://www.facebook.com/cargillcreat...
Follow me on Twitter here: https://twitter.com/cargillcreative
Connect with me on LinkedIn here: https://www.linkedin.com/in/bobcargill
Follow me on Instagram here: https://www.instagram.com/bobcargill/
Listen to my podcast here: http://bobcargill.podbean.com/
Subscribe to my blog here: https://thebobcargill.com/ -
Tell Your Story on Social Media
Tell your story on social media.
Share what's going on in not just your professional life, but in your personal life, too.
People want to hear from you.
People want to see you.
People want to get to know you and your colleagues.
People do business with people just like them.
#SocialMedia #Branding #Marketing
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Hey everybody, this is Bob Cargill. I’m here to help brands, businesses, and people like you with social media, copywriting, content creation, teaching, training, public speaking and practically anything to do with marketing in general. How can I help YOU? Hit me up anytime!
Subscribe to my YouTube channel here: https://www.youtube.com/bobcargill
Like me on Facebook here: https://www.facebook.com/cargillcreat...
Follow me on Twitter here: https://twitter.com/cargillcreative
Connect with me on LinkedIn here: https://www.linkedin.com/in/bobcargill
Follow me on Instagram here: https://www.instagram.com/bobcargill/
Listen to my podcast here: http://bobcargill.podbean.com/
Subscribe to my blog here: https://thebobcargill.com/ -
Put More Emphasis on the Social in Social Media
Put more emphasis on the social in social media and you'll be more successful on social media.
It's as simple as that.
But you know and I know that being social takes time. Being social isn't easy to automate. Being social doesn't necessarily scale.
Being social on social media, however, is a secret to success.
Chime in personally from time to time, if not daily. Even if you're a big brand or a business, the more social you are on social media, the more likely you'll be to build a devoted, loyal audience that ultimately does business with you. #SocialMedia
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Hey everybody, this is Bob Cargill. I’m here to help brands, businesses, and people like you with social media, copywriting, content creation, teaching, training, public speaking and practically anything to do with marketing in general. How can I help YOU? Hit me up anytime!
Subscribe to my YouTube channel here: https://www.youtube.com/bobcargill
Like me on Facebook here: https://www.facebook.com/cargillcreat...
Follow me on Twitter here: https://twitter.com/cargillcreative
Connect with me on LinkedIn here: https://www.linkedin.com/in/bobcargill
Follow me on Instagram here: https://www.instagram.com/bobcargill/
Listen to my podcast here: http://bobcargill.podbean.com/
Subscribe to my blog here: https://thebobcargill.com/ -
Don't Just Dabble in Social Media
Don't just dabble in social media.
Dive into it.
Immerse yourself in it.
Be conspicuous in your presence on LinkedIn, Instagram, Twitter, Facebook and the like.
Create and share as much quality content as possible.
Engage with others and support them as well.
If you want to make a splash on social media, you can't do it halfway. You need to be all-in.
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Hey everybody, this is Bob Cargill. I’m here to help brands, businesses, and people like you with social media, copywriting, content creation, teaching, training, public speaking and practically anything to do with marketing in general. How can I help YOU? Hit me up anytime!
Subscribe to my YouTube channel here: https://www.youtube.com/bobcargill
Like me on Facebook here: https://www.facebook.com/cargillcreat...
Follow me on Twitter here: https://twitter.com/cargillcreative
Connect with me on LinkedIn here: https://www.linkedin.com/in/bobcargill
Follow me on Instagram here: https://www.instagram.com/bobcargill/
Listen to my podcast here: http://bobcargill.podbean.com/
Subscribe to my blog here: https://thebobcargill.com/ -
3 Ways to Succeed on Social Media
1️⃣You want to be much more personable than promotional on social media.
2️⃣You want to be much more inspirational than promotional on social media.
3️⃣You want to be much more educational than promotional on social media.
If you want to be successful on social media, you want to be talking much less about yourself and much more about others.
P.S. How can I help? In a multitude of ways. Reach out to me anytime. I'd be happy to listen. I'd be happy to talk.
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Hey everybody, this is Bob Cargill. I’m here to help brands, businesses, and people like you with social media, copywriting, content creation, teaching, training, public speaking and practically anything to do with marketing in general. How can I help YOU? Hit me up anytime!
Subscribe to my YouTube channel here: https://www.youtube.com/bobcargill
Like me on Facebook here: https://www.facebook.com/cargillcreat...
Follow me on Twitter here: https://twitter.com/cargillcreative
Connect with me on LinkedIn here: https://www.linkedin.com/in/bobcargill
Follow me on Instagram here: https://www.instagram.com/bobcargill/
Listen to my podcast here: http://bobcargill.podbean.com/
Subscribe to my blog here: https://thebobcargill.com/ -
A Few Words with Angela Pitter about "Stories"
Put a face on your brand and a smile on your face.
That’s what I believe in strongly, that marketing today is about keeping it real.
And that’s where social media can be so very, very helpful.
Just ask Angela Pitter. That’s what I did recently on episode 123 of my podcast, Bob Cargill’s Marketing Show.
I asked her about stories on social media, short bursts of ephemeral content that you can share here on #Instagram and elsewhere.
What she said was so spot-on. She said, “So, we always like to use these phrases, right…B2B, B2C…but it’s really H2H…human-to-human. You do business with people you know, like and trust. And by giving them that peek behind the curtain, you’re inviting them in…and that builds that trust.”
And we both couldn’t have agreed more that stories - here on Instagram, LinkedIn, Twitter, wherever – are a great way to give your audience that “peek behind the curtain.”
Bravo, Angela. Brilliant. Thank you so much for being such a ridiculously awesome guest on my podcast.
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Hey everybody, this is Bob Cargill. I’m here to help brands, businesses, and people like you with social media, copywriting, content creation, teaching, training, public speaking and practically anything to do with marketing in general. How can I help YOU? Hit me up anytime!
Subscribe to my YouTube channel here: https://www.youtube.com/bobcargill
Like me on Facebook here: https://www.facebook.com/cargillcreat...
Follow me on Twitter here: https://twitter.com/cargillcreative
Connect with me on LinkedIn here: https://www.linkedin.com/in/bobcargill
Follow me on Instagram here: https://www.instagram.com/bobcargill/
Listen to my podcast here: http://bobcargill.podbean.com/
Subscribe to my blog here: https://thebobcargill.com/ -
Angela Pitter's LinkedIn Challenge
In this clip from my podcast, Angela Pitter talks about her popular #LinkedIn Challenge. Says Angela, “…the background photo…people don’t take advantage of that. That’s like your number-one marketing tool on LinkedIn.”
About the background photo on LinkedIn, Angela says, “that’s like use it or lose it kind of thing. It’s real estate. It’s prime real estate actually.”
Great point, Angela! thanks for being such a ridiculously awesome guest on my show!
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Hey everybody, this is Bob Cargill. I’m here to help brands, businesses, and people like you with social media, copywriting, content creation, teaching, training, public speaking and practically anything to do with marketing in general. How can I help YOU? Hit me up anytime!
Subscribe to my YouTube channel here: https://www.youtube.com/bobcargill
Like me on Facebook here: https://www.facebook.com/cargillcreat...
Follow me on Twitter here: https://twitter.com/cargillcreative
Connect with me on LinkedIn here: https://www.linkedin.com/in/bobcargill
Follow me on Instagram here: https://www.instagram.com/bobcargill/
Listen to my podcast here: http://bobcargill.podbean.com/
Subscribe to my blog here: https://thebobcargill.com/ -
The More Content, the Better
The more content you share on #SocialMedia, the more people get to know you.
The more people get to know you, the more likely it is that they will do business with you.
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Hey everybody, this is Bob Cargill. I’m here to help brands, businesses, and people like you with social media, copywriting, content creation, teaching, training, public speaking and practically anything to do with marketing in general. How can I help YOU? Hit me up anytime!
Subscribe to my YouTube channel here: https://www.youtube.com/bobcargill
Like me on Facebook here: https://www.facebook.com/cargillcreat...
Follow me on Twitter here: https://twitter.com/cargillcreative
Connect with me on LinkedIn here: https://www.linkedin.com/in/bobcargill
Follow me on Instagram here: https://www.instagram.com/bobcargill/
Listen to my podcast here: http://bobcargill.podbean.com/
Subscribe to my blog here: https://thebobcargill.com/ -
Creating Content for Social Media
Marketing professionals who create content and share it on #SocialMedia are establishing themselves as invaluable, recognizable personal brands.
They are are being looked up to and respected as thought leaders and trend-setters, early adopters and futurists.
They are building strong reputations for their authority and prowess, making them utterly indispensable to their employers and clients.
The content they are creating is a reflection of their knowledge and expertise, their ability to not just get the job done, but to involve others in the process.
The work they are doing is educating and enlightening, informative and insightful, a constant reminder of their dedication to their craft and passion for the industry in which they earn their livelihood.
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Hey everybody, this is Bob Cargill. I’m here to help brands, businesses, and people like you with social media, copywriting, content creation, teaching, training, public speaking and practically anything to do with marketing in general. How can I help YOU? Hit me up anytime!
Subscribe to my YouTube channel here: https://www.youtube.com/bobcargill
Like me on Facebook here: https://www.facebook.com/cargillcreative
Follow me on Twitter here: https://twitter.com/cargillcreative
Connect with me on LinkedIn here: https://www.linkedin.com/in/bobcargill
Follow me on Instagram here: https://www.instagram.com/bobcargill/
Listen to my podcast here: http://bobcargill.podbean.com/
Subscribe to my blog here: https://thebobcargill.com/ -
Be Conspicuous in Your Presence on Social Media
The more people see and hear from you, the more they get to know you.
The more people get to know you, the more likely they'll be to think of you when it comes time to doing business.
Be conspicuous in your presence on #SocialMedia.
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Hey everybody, this is Bob Cargill. I’m here to help brands, businesses, and people like you with social media, copywriting, content creation, teaching, training, public speaking and practically anything to do with marketing in general. How can I help YOU? Hit me up anytime!
Subscribe to my YouTube channel here: https://www.youtube.com/bobcargill
Like me on Facebook here: https://www.facebook.com/cargillcreative
Follow me on Twitter here: https://twitter.com/cargillcreative
Connect with me on LinkedIn here: https://www.linkedin.com/in/bobcargill
Follow me on Instagram here: https://www.instagram.com/bobcargill/
Listen to my podcast here: http://bobcargill.podbean.com/
Subscribe to my blog here: https://thebobcargill.com/ -
Facebook. It's an open book.
Facebook. It’s an open book.
As are all the different channels on social media…LinkedIn, Twitter, Instagram, YouTube, TikTok.
You name the channel, that’s an open book where you can tell your story.
So, don’t be shy.
Don’t hesitate to speak up.
You have a captive audience of fans, friends and followers on social media who are eager to learn a lot more about you.
This is where we interact and engage, listen and learn, share and consume in 2021 and beyond.
This is where we do business and make friends, reach out and stay in touch.
This is the primary place for conversations and communications in this day and age.
Tell your story for the whole world to hear.
Shout it from the rooftops. Shout it out loud, loud and proud.
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Hey everybody, this is Bob Cargill. I’m here to help brands, businesses, and people like you with social media, copywriting, content creation, teaching, training, public speaking and practically anything to do with marketing in general. How can I help YOU? Hit me up anytime!
Subscribe to my YouTube channel here: https://www.youtube.com/bobcargill
Like me on Facebook here: https://www.facebook.com/cargillcreat...
Follow me on Twitter here: https://twitter.com/cargillcreative
Connect with me on LinkedIn here: https://www.linkedin.com/in/bobcargill
Follow me on Instagram here: https://www.instagram.com/bobcargill/
Listen to my podcast here: http://bobcargill.podbean.com/
Subscribe to my blog here: https://thebobcargill.com/ -
The Social in Social Media
Don’t automate everything you share on social media.
Don’t be all business, either. Be all human.
Share your feelings and opinions, not just news and information.
Show what’s going on in your life and the lives of your colleagues, not just what you have to market and sell.
Be there for your audience, those who are following you and supporting you.
Give them as much attention as they give you, even more.
Listen to them and engage with them.
Praise them and thank them.
Help them as much as possible.
Don’t overlook the importance of the social in social media.
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Hey everybody, this is Bob Cargill. I’m here to help brands, businesses, and people like you with social media, copywriting, content creation, teaching, training, public speaking and practically anything to do with marketing in general. How can I help YOU? Hit me up anytime!
Subscribe to my YouTube channel here: https://www.youtube.com/bobcargill
Like me on Facebook here: https://www.facebook.com/cargillcreative
Follow me on Twitter here: https://twitter.com/cargillcreative
Connect with me on LinkedIn here: https://www.linkedin.com/in/bobcargill
Follow me on Instagram here: https://www.instagram.com/bobcargill/
Listen to my podcast here: http://bobcargill.podbean.com/
Subscribe to my blog here: https://thebobcargill.com/ -
One Good Turn Leads to Another on Social Media
If you're only on social media to say, hey, look at me, nobody's going to look at you.
They'll see right through you.
They'll see that you're there - LinkedIn, Twitter, Facebook, Instagram, wherever - only for yourself, only to toot your own horn.
You want to be on social media for all the right reasons.
Sure, you want to promote yourself, but not at the expense of showing support for others.
You want to listen and learn from them. You want to like and share their content. You want to engage with them.
You want to be SOCIAL on social media.
Stop asking for attention and start giving it instead. Sure, promote yourself a little, but promote others much more. One good turn leads to another on #SocialMedia.
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