As someone who speaks often at industry conferences and events, I know that if those in my audience are looking down at their phones, tablets and laptops, they’re probably not ignoring my presentation. They’re likely sharing what they’re hearing on social media, which is exactly what I want them to be doing on my behalf. I want them to be amplifying my message to their own networks, extending the reach of what I’m saying to a much larger number of people. So…if you’re giving a presentation and your audience members are looking down at their electronic devices, not up at you, don’t be annoyed, be pleased.
In this video, I talk about how important it is for public speakers to move away from the lectern, especially in the social media era, when the audience expects plenty of photo opportunities and an up-close and personal connection.
In this video, I talk about how important it is for a public speaker to include “brilliant visuals” and “clever sound bites” in his or her presentation. After all, this is the social media era, and you want to make it easy for your audience to share what you have to say with their own respective online networks.
Follow
