How to Subscribe to the NEDMA Conference Blog — and Maybe Win a $10 Starbucks Card for the Effort

As you may recall, I announced here in January that the New England Direct Marketing Association had launched a blog to help promote its upcoming conference, NEDMA ’06, It’s a Brave New World.

I also told you that, in addition to my position as co-chair of this conference, I couldn’t be more excited to be taking on the responsibilities of moderating this new blog.

“Yes, like any blog, it’ll be a labor of love for all involved, but the truth is that using a blog as an online propagation tool should almost be a requirement for anyone staging a major conference amidst today’s new marketing landscape,” I wrote in this space some six weeks ago.

Well, so far, so good. If I do say myself, I believe we have a pretty awesome blog up and running on behalf of NEDMA ’06, and what I posted on it today will hopefully attract a slew of new subscribers who will feel the same way.

“As a subscriber, you’ll know whenever the blog has been updated with new information without ever having to actually go to it. It’ll come to you,” I wrote just a couple of hours ago, thinking it would make sense to explain to our readers the benefits of subscribing to the blog, as opposed to simply reading it.

I also took the time to define RSS, or Really Simple Syndication:

“This is a way for you to subscribe to this blog – and as many others as you like – through an instantaneous feed brought to you by a feed reader (or aggregator) such as Bloglines.

“At first, RSS may sound confusing, but it’s really not. And many online marketing experts say it’s the wave of the future, so it makes a lot of sense to at least become familiar with it.

“RSS means both the sender and receiver don’t have to worry about the filters that can inadvertently block legitimate emails from reaching their destination.

“RSS makes it possible for you to receive all – and only – the content you want, when you want it, where you want it.”

Finally, I told our audience about a special Starbucks Card giveaway:

“As an incentive for you to become a subscriber to this blog sooner rather than later, we’re going to give away two $10 Starbucks Cards – one to a reader who subscribes through FeedBlitz and the other to someone who subscribes through Bloglines between the time of this post and 5 PM EST on Monday, March 6.

“To qualify for this drawing, however, you must let us know before the deadline that you’ve subscribed for the first time by sending an email to Cargill123@aol.com that includes the day and time you became a subscriber and whether you used FeedBlitz or Bloglines as well as your name, company name, mailing address and phone number. We’ll announce the two winners here next week. Good luck!”

If you’d like to read – or better yet, subscribe to – the NEDMA ’06, It’s a Brave New World Conference Blog, and be entered into our drawing for a Starbucks Card, click here.

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