Bob Cargill

Your Voice Is Your Brand: Use It

Guest Post by Kashish Jain This is the second in a series of articles born from a collaborative partnership established during the summer of 2025. Kashish Jain, a recent Marketing graduat...

The Power of Documenting: Why You Should Start Now

Guest Post by Kashish Jain Introducing the first in a series of articles born from a collaborative partnership established during the summer of 2025. Kashish Jain, a recent Marketing grad...

Episode 200 of Bob Cargill’s Marketing Show (Podcast) – Teaching, AI, Social Media and Rockstars

In this 200th episode of Bob Cargill's Marketing Show, Bob reflects on his journey in marketing and podcasting, emphasizing the importance of social media, personal branding and storytelling...

Why You Should Make Social Media a Priority

A new fire chief just took the helm in town, and one of his top priorities is to strengthen the department's social media presence. Now that got my attention, not to mention my kudos and...

A Winning Experiential Marketing Activation from Bank of America

From a brand strategy standpoint, ‪Bank of America‬ executed a textbook example of experiential marketing at the Boston Marathon Expo at the Hynes Convention Center in Boston recently. Their...

Episode 196 of Bob Cargill’s Marketing Show (Podcast) – Conversational Marketing, Podcasting and More with Casey Cheshire

In a recent episode of my podcast, Episode Number 196, I talk to Casey Cheshire, Podcast Producer and Chief Evangelist at Ringmaster, a Nashua, New Hampshire-based company that produces "bra...

Social Media is a Team Sport

Brands, businesses, professionals, people - listen up! 📣 If you're only relying on your official company accounts to carry the weight of your social media presence, you're missing out on...

The World Revolves Around You – Yes, You!

I couldn't help but be incredibly intrigued by an ad on TV I saw recently that boldly declared, "The world revolves around you." This ad caught my undivided attention because, growing up...

The Audiobook Version of the Book about My Career

In June of 2022, I published my professional autobiography, 20 Jobs, 20 Lessons - a Long, Strange Career in Marketing, from Junk Mail to Social Media. In January of 2025, I'm publishing t...