Social Media, Samuel Adams and More

In this episode of my podcast, which celebrates its five-year anniversary next month, I talk about a number of topics.

I start off by talking about how I’ll be running the Boston Marathon again this year, the 15th time I have run this historic race for a charitable cause.

I then share my feelings about how much I love teaching, something I’ve been doing a lot of at this new stage in my career, and being involved as a member of the leadership team – as president – of the American Marketing Association’s Boston chapter.

I talk about my new book, Twenty Jobs, Twenty Lessons – a Long, Strange Career in Marketing, from Junk Mail to Social Media.

I go on about the importance of knowing how to use social media effectively in 2023 and beyond, finally finishing my monologue with my take on a great, new ad from The Boston Beer Company for its non-alcoholic beer, Samuel Adams Just the Haze.

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