Blog is Not a Pretty Word
While we can safely say that business blogs have not only arrived, they’re here to stay, that doesn’t mean there are still not a number of good reasons why someone might not want – or be able – to establish a presence in the blogosphere. Indeed, even if you’re comfortable expressing yourself so openly to so many – think transparency (which, by the way, should be listed among every organization’s set of values, right up there with integrity, accountability, etc.) – there are still a few impediments to overcome (what I would call The Immutable Three T's) if you want to be a bona fide blogger... The Immutable Three T's of Blogging 1) Time – Most blogs take at least a few hours a week to write and maintain, the…